TRENDS IN INTERNATIONAL BUSINESS CRITICAL PERSPECTIVES

By Unknown Author.

TRENDS IN INTERNATIONAL BUSINESS CRITICAL PERSPECTIVES

Description

An in-depth understanding of international business is a requirement for any player in today's business world. To excel, one must also possess the ability to understand respond to, and use change effectively. Trends in International Business: Critical Perspectives is designed to provide the right contexts for successful strategy development. The text presents a leading-edge analysis of the central components of international business strategy and their effects. Readers gain valuable exposure to the macro shifts which are redefining the parameters of business, as well as insights into ...

ISBN(s)

1577181271, 9781577181279

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